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Our blog is a treasure trove of knowledge, waiting for you to uncover. Discover thought-provoking articles, hidden gems, valuable insights, expert strategies, and data-backed trends. Explore our latest insights on B2B loyalty, incentive rewards, and innovative strategies to drive business growth.
Customer Habit vs Customer Loyalty
It’s important to realise that habits are developed and maintained through two mechanisms: nudging and gratification. To help you kick the habit of just focusing on true loyalty, we suggest you reflect on three key issues, and one caveat as follows: